The proportion of people over age 65 is higher in U.S. rural and small communities than in urban or suburban areas. When older adults who reside in these communities retire from driving, they may need to rely on alternative transportation options that exist in urban settings but that might not be provided, might be less accessible, or might be available in a different form in their communities. This paper uses a survey of service providers to identify the types of public transportation options available to older adults residing in these communities, as well as the strategies employed to finance, operate, and/or market these services. The survey results highlight a need for more careful investigation of the nature of service partnerships, the effectiveness of service strategies, and the actual use of services by older adults.