Towards a Communication-Based Approach to Cyber-Bullying
overt aggression, self-efficacy, cyber-bullying, relational aggression, outcomes expectancy, SCT, SIT, overt aggression
Digital Object Identifier (DOI)
Cyber-bullying, or the repeated (mis)use of technology to harass, intimidate, or terrorize another person (Franek, 2004), is a growing problem among adolescents and teenagers in schools. Although cyberbullying inherently implicates important aspects of the communication process, scholars interested in computer-mediated communication have been slow to investigate this phenomenon. This chapter presents an initial effort to document this phenomenon from a communication-based perspective and offers a theoretical foundation for its examination. In so doing, the present chapter provides a review of how the concept of bullying has been traditionally been understood, contextualizes bullying within a mediated context, discusses existing research on cyber-bullies and victims, and applies existing theoretical approaches to understand the motivation behind and effects of cyber-bullying.
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Citation / Publisher Attribution
Towards a Communication-Based Approach to Cyber-Bullying, in S. Kelsey & Sigrid (Eds.), Handbook of Research on Computer-mediated Communication, p. 339-352
Scholar Commons Citation
Ramirez, Artemio Jr.; Eastin, Matthew S.; Chakroff, Jennifer; and Cicchirillo, Vincent, "Towards a Communication-Based Approach to Cyber-Bullying" (2008). Communication Faculty Publications. 659.